SoleGRIND
| 👟 Sneaker Release Info | |
|---|---|
| Brand | Jordan Brand |
| Model | Jordan Tatum 5 |
| Colorway | Sunrise/Light Bone-Coral Stardust |
| Style Code | IO1746-401 |
| Release Date | October 15, 2026 |
| Retail Price | $125 |
| Available At | Nike.com, SNKRS App |
The Jordan Tatum 5 ‘Sunrise’ is the first colorway of Jayson Tatum’s fifth signature shoe, and it released October 15 for $125 carrying a genuinely personal story. The colorway pulls from Tatum’s morning workouts, the Boston skies at dawn that he grew up chasing as a kid putting in work before anyone was watching. It is a softer narrative than most signature launches bother with, and it suits him.
The look is a bright mix of purple and pink. Bright Concord covers large sections of the upper with Bright Mango and Urban Lilac accents flowing through it, plus a China Rose hit on the details. The Sunrise name fits because the shoe genuinely looks like a 6 AM horizon. It is a lot of color, but the Tatum 5’s clean, stripped-down shape keeps it from screaming.
And that shape is the story of the model itself. The Tatum 5 dials back the extras deliberately. A strap across the midfoot locks you in, a 10 millimeter Zoom Air unit in the forefoot gives the bounce, and molded overlays handle stability. Tatum’s redesigned signature ‘0’ on the heel references the Gateway Arch in St. Louis, his hometown mark. Less clutter, more function, which is rare for a fifth signature.
Market check, the StockX listing is sitting right around $125 to $135, basically retail, so there is no resale panic on this one. That is great news if you want to actually wear them. The GOAT page confirms the full colorway details and the October release timing.
The ‘Sunrise’ dropped first in China in late September, then globally October 15 through SNKRS and select retailers. The companion ‘Sunset’ colorway follows later in the season, so if this one is too bright for you, a black and orange version is coming.
My take, at $125 this is the best value signature in the NBA right now. Tatum keeps getting Finals-level MVP seasons and his shoes keep getting better. The Sunrise is a worthy launch colorway. Grab it while it sits near retail.
